TAYLER RAMSAY

Senior Product Designer · Embedded Fintech & 0-to-1
York County, PA · ramsay.tayler@gmail.com · 717-578-3243
linkedin.com/in/tayler-ramsay · tayler.id · github.com/tayler-id

Summary

Senior Product Designer with 20+ years shipping embedded fintech, telehealth, and AI products end to end. 7+ years at Synchrony Bank / Versatile Credit, where I scaled a financing platform from startup to 35 lending partners and 30,000+ merchants across retail, elective medical, and home improvement before its 2025 acquisition. Two 0-to-1 products shipped in the past 24 months: Rayni (AI document RAG in daily production at scientific labs) and OnboardIQ (flexible merchant onboarding workflow that cut partner setup from 5 days of cross-team meetings to 2 hours). High-fidelity prototyping that scales to engineering, accessibility-first practice, and a 12% conversion lift on 6M annual applications.

Core Competencies

Experience

Senior Product Designer, Synchrony Bank / Versatile Credit (Acquired 2025)

Apr 2019 – Present · 7+ years · Mechanicsburg, PA
Embedded financing platform processing $16B+ annually across 35 lending partners and 30,000+ merchants in three verticals (retail, elective medical, home improvement). I joined as an early hire and worked through the scale-up, the sales channel expansion, and the Synchrony acquisition.
Multi-lender financing waterfall (consumer application flow)
6M annual applications · 35 lending partners

Problem: Application abandonment across 6M annual applications was costing tens of millions in lost financing. Applicants gave up mid-flow. Partners lost margin and retailers lost sales.
Solution: Re-architected the multi-lender waterfall flow with progressive disclosure, status clarity, and partner-tunable copy. Validated through A/B tests against control cohorts.
Outcome: 12% increase in completion across 6M applications. The lift was a material data point in the Synchrony acquisition.

OnboardIQ, merchant onboarding workflow product (0-to-1)
Codified the entire process for onboarding merchants onto the Versatile platform

Problem: Merchant onboarding ate a full cross functional team. 5 days of meetings per partner to gather configurations from sales, ops, risk, and the partner themselves. Six entity types, each with about 10 metadata fields, arrived from multiple sources via email and Slack threads. Tickets dropped, configs drifted, and stakeholders had no visibility into program status without booking a meeting.
Solution: Designed OnboardIQ from blank canvas. A flexible workflow product that codified the full onboarding process into configurable, partner-aware steps. Unified the 6 entity types and 10 metadata fields into one guided funnel. Built audits and automation directly into the workflow so validation, status, and handoffs were surfaced inline instead of chased over Slack.
Outcome: Onboarded 500 locations for an elective medical practice program in 2 hours. That work previously took 5 days of cross-team meetings. Now powers onboarding for 30,000+ merchants across three verticals (retail, elective medical, home improvement). Support ticket resolution dropped from 3 days to 3 hours. A recurring weekly coordination meeting was replaced by a 5 minute daily brief once audits and automation went live.

Cross-cutting at Versatile/Synchrony

Consulting Product Designer, Rayni

2024 – Present
Designed and shipped Rayni 0-to-1 alongside OnboardIQ at Versatile/Synchrony. Deliberate experience building in AI products and high stakes RAG.
Rayni Platform, AI document intelligence (rayni.ai)
Scientific research labs · in daily production

Problem: Lab technicians couldn't trust AI answers without seeing the source documents. Existing tools provided answers without verification.
Solution: Built a split-screen verification interface with citation deep-linking to exact PDF coordinates so users validate every response. Designed a gap-detection UX (85% confidence threshold) that asks for missing documents instead of guessing. The pattern was later extracted into Document Domain Agents, a domain-agnostic framework for high stakes RAG.
Outcome: Cut document verification time by 60% versus manual PDF search. 92% user compliance with document upload prompts. 40% reduction in false-positive AI responses.

Earlier Experience

Product Designer, then Lead, Pavone Marketing Group (2017–2019). Led visual and interaction design for 5 responsive web apps. Promoted to lead client facing presentations.

UX/UI Designer, Glatfelter Paper (2017). Designed and shipped an intranet learning portal serving 2,500 employees.

Visual Designer, then Senior, Menasha Packaging (2013–2016). Promoted to senior. Led retail POP design and mentored junior designers.

Visual Designer, Quad/Graphics (2010–2013). Print advertising, direct mail, brand systems.

Skills

Design: Interaction Design, Information Architecture, Wireframing, Prototyping (Figma + code), High Fidelity UI, Design Systems, Visual Design, Typography, Spacing Systems, Responsive & Mobile-First

Accessibility: WCAG 2.1 AA / AAA, Inclusive Design, Screen Reader Compatibility, Keyboard Navigation, Color Contrast, Focus Management, ARIA

Research: User Interviews, Usability Testing, Personas, Journey Mapping, A/B Testing, Funnel Analysis, Competitive Analysis

Engineering Partnership: Technical Feasibility Assessment, Data Model & API Review, Code Prototyping (Vue, React, Tailwind), BE/FE Collaboration

AI Tooling: Claude Code, Codex, Cursor; agent-orchestrated workflows (spec-driven, TDD-first)

Process: Agile/Scrum, Jira, Confluence, OKR Alignment, Design Sprints, Design Critique, Workshop Facilitation

Tools: Figma, FigJam, Sketch, Miro, Principle, ProtoPie, Adobe Creative Suite

Domains: Embedded Fintech, Multi-Partner Platforms, Healthcare/Telehealth, AI/ML Products, Enterprise B2B

Education

B.A., Visual Communications, Collins College (2000–2003)

A.A., Graphic Design, The Art Institute (1999–2000)

Certifications

Google UX Design Professional Certificate. 8-course program covering research, prototyping, Figma, and usability testing.